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Fans Shocked by Disney Ad Encouraging Questionable Park Behavior

Walt Disney World is facing backlash from its adult fanbase after promoting a controversial practice in its recent Walt Disney World Resort advertisement. The ad, which features people sharing their love for Disney, showcases one parent who puts his child on his shoulders for a better view of the nighttime spectaculars. This promotion has ignited a debate among Disney enthusiasts, who argue that the practice contributes to “bad guest behavior.”

Related: Bad Disney Guest Behavior Cited as Possible Reason for Rivers of America Closure

children holding balloons, running toward Disney resort hotel
Credit: Disney

Controversial Disney Promotion Makes Waves

The advertisement, designed to celebrate magical family moments at Disney, has stirred up quite a bit of backlash. The intent behind the ad is to showcase the joy and wonder of Disney experiences from the perspectives of random people on the street.

In the new ad, Disney fans were approached on the street and asked, “Can you show us your Walt Disney World moment?” In response, families shared adorable pictures and videos from their recent trips.

One father shared an image of him holding his child on his shoulders during a fireworks show. Now, the moment has drawn criticism from numerous Disney fans who view it as endorsing disruptive and inconsiderate behavior.

“Omfg. No! NO!!!!” one frustrated fan wrote on social media. “Walt Disney World actively promoting putting your kids on your shoulders during fireworks in a ‘What’s Your Disney Moment’ ad. KIDS ON SHOULDERS NOW ENDORSED BY DISNEY! No!!!!!!. 

https://twitter.com/PixieDustPhD/status/1827422278096973866

Concerns Over Disruptive Behavior

Critics argue that promoting children on shoulders during fireworks displays ignores the needs and comfort of other guests. Many attendees, including those who are short, use mobility aids or prefer a clear view without obstruction, find this practice problematic. The fan’s social media post highlights several key concerns:

  1. Inclusion and Comfort: “Disney isn’t just for kids. It’s not. Never was. Get over it.” This sentiment reflects a broader concern that Disney experiences should be enjoyable for all guests, not just those who can accommodate the ad’s suggestion.
  2. Equity and Access: “Lots of people are short or use seated mobility aids, etc. It’s not just kids.” The fan points out that promoting shoulder-sitting ignores the diverse needs of Disney visitors, who may struggle to see past taller individuals.
  3. Respect for Shared Spaces: “Big ‘I’m the exception’ energy is gross for a shared experience.” Critics argue that this endorsement promotes a sense of entitlement that disregards the shared nature of public spaces and the need for mutual respect.

The response from the Disney community has been polarized. While some fans appreciate the joyful depiction of family moments, others are calling for a reconsideration of how such behaviors are promoted. Many believe that the ad’s message, while well-intentioned, could lead to increased instances of children being placed on shoulders, potentially disrupting the enjoyment of other park-goers.

The debate surrounding this advertisement touches on broader issues of park etiquette and consideration. As Disney continues to attract diverse audiences, balancing promotional messages with respect for all guests remains a crucial challenge.

As Walt Disney World evaluates the feedback from its guests, it may need to address how promotional content is perceived and its implications for guest behavior. The goal should be to foster an environment where all visitors can enjoy the magic of Disney while respecting the shared space and experience. What do you think?

Eva Miller

Eva was born and raised in the beautiful state of Oregon but has since relocated and lives in New York City. Since she was young, Eva has loved to perform in musicals, especially Disney ones! Through performing, Disney’s music became the soundtrack of her childhood. Today, Eva loves to write about all the exciting happenings for the Walt Disney Company. In her free time, Eva loves to travel, spend time in nature, and go to Broadway shows. Her favorite Disney movie is 'Lilo and Stitch,' and her favorite Park is Disney's Animal Kingdom.

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